WHO WE ARE AND WHAT WE STAND FOR

Nick and Jamie Sterling

Our connection to bodybuilding is personal. An active competitor for more than a decade, Jamie understands the discipline, sacrifice, and emotion behind every athlete’s journey.

With a background in sales and a passion for taking care of people, she brings a competitor’s perspective to every detail, from the athlete experience to the production and presentation of our shows.

Nick pairs his expertise as a senior brand and marketing director with an artistic eye and a passion for photography.

He captures everything from the bodybuilding stage and fitness studio portraits to family portraits and senior sessions.

Together, we combine firsthand competitive experience, creative vision, and a genuine commitment to the people who make this sport what it is.

Our mission is simple: create an experience for every NPC amateur and IFBB Professional that is worthy of the work it takes to get here.We care about how you’re treated, how your moment is captured, and what you take home beyond an award.

You put your heart into preparing for the stage. We put ours into making sure the experience is worthy of it.

We cant wait to welcome you at one of our upcoming events.

Nick and Jamie Sterling

Gary Udit

For decades, Gary Udit has helped shape the sport of bodybuilding as one of the industry’s most respected promoters, leaders, and IFBB Professional League and NPC judges. As Chairman of the NPC Mid-Atlantic Zone and the promoter behind some of the nation’s largest and most prestigious events, including the NPC Teen, Collegiate & Masters National Championships and the NPC North American Championships, Gary brings an unmatched level of knowledge, experience, and integrity to every stage. We are incredibly proud to have Gary as a trusted partner in our events and deeply value the leadership, guidance, and commitment to the athletes that he continues to bring to the sport.